By Jeff Altman, The Big Game Hunter
EP 2113 Let me tell you both the most important place AND the second most important place on your LinkedIn profile
Hi, this is Jeff Altman, The Big Game Hunter, and welcome to No BS Job Search Advice Radio. Today, I’m going to talk with you about a LinkedIn tip that I think will be helpful for you. It’s what I call the second most important place on your LinkedIn profile.
Now, right off the bat on the show, I’ll talk with you about the most important place. But here, the show is focused on the second most important place and why it really benefits you to spend some time working on this area of your profile. Now, I’ve got a lot more advice at JobSearch.Community. That’s my site where I provide job search advice, both in terms of answering questions and in terms of phenomenal content that’s going to help you find work more quickly.
So, that’s JobSearch.Community. I hope you enjoy the show. And now, let’s go. Jeff Altman, The Big Game Hunter.
I’m referred to as The Big Game Hunter because I’ve been hunting down leaders and staff for organizations for 40 plus years now. Let me talk with you about the second most important area on LinkedIn. And just to get out of the way quickly, the most important area on your LinkedIn profile is that line underneath your name because between your name and that line, you’re guiding people to what it is that you do.
So, it needs to be quick and punchy and draw attention for people so that they’re interested in going further. Now, the second most important area, the one that gets sorely neglected is your summary. Now, I see summaries that are like four or five lines long.
What Recruiters Know That You Don’t: They Aren’t Watching All Those Screening Videos
Why? Why can’t you say more about yourself? Put in a section that’s keyword-rich that talks about your role and responsibilities in your achievements from a generic standpoint or from a general standpoint and then go into more specifics in your profile. Now, you can say, for so and so, did such and such, reducing cost by such and such. In your summary area, you can describe yourself in more lavish terms and expand upon that single line underneath your name.
Don’t sell it short. Don’t neglect it because, frankly, that’s the first place people’s eyes go to after they read that one line under your name. See, sequencing it, it’s the line under your name and the line under your name.
A quick observation of your summary, who you work for now and then people’s eyes bounce up to the summary again, if it’s good. If it isn’t good, it’s a waste of time. You know, people just go right through it and go into what you’re doing now.
A summary gives you a selling opportunity that you shouldn’t neglect. If you use it well, then you have an opportunity to really shine to a reader. If you want an example of a summary, I’ve got a couple of punchy points in mind, including my number on LinkedIn.
See, for me, I happen to be amongst the first 7,700 people who ever registered for LinkedIn back in the stone ages. I talk about how I filled more than a thousand positions. Ask me how I did that.
It’s stuff like that that gets an employer’s attention and a reader’s attention. You know, there’s a certain amount that’s fairly standard. I do recruiting.
How radically different is that? But it’s the enhancements around that, that really make me stand out. And then when people go further, when they see the YouTube videos I do, they see the radio shows I host, stuff along those lines, I really shine. So, look for opportunities for yourself to stand out from the pack by using the second most important area on your LinkedIn profile and the one that’s probably most neglected.
So, that’s today’s show. I hope you found it helpful. If you did, there’s much more at JobSearch.Community. You can ask me questions about any aspect of your job search.
I offer discounts on full coaching. That is where I work with you one-on-one throughout your search and there’s fabulous content that’s going to help you find your next position. Again, that’s JobSearchCoachingHQ.com. Have a great day.
Take care.
What Recruiters Know That You Don’t: They Aren’t Watching All Those Screening Videos
ABOUT JEFF ALTMAN, THE BIG GAME HUNTER
People hire Jeff Altman, The Big Game Hunter to provide No BS job search coaching and career advice globally because he makes job search and succeeding in your career easier.
Career Coach Office Hours: May 21 2024
You will find great info and job search coaching to help with your job search at JobSearch.Community
Connect on LinkedIn: https://www.linkedin.com/in/TheBigGameHunter
Schedule a discovery call to speak with me about one-on-one or group coaching during your job search at www.TheBigGameHunter.us.
Should I Connect With People on LinkedIn Who Rejected Me for a Job?
He is the host of “No BS Job Search Advice Radio,” the #1 podcast in iTunes for job search with over 3000 episodes over 13+ years.
We grant permission for this post and others to be used on your website as long as a backlink is included to www.TheBigGameHunter.us and notice is provided that it is provided by Jeff Altman, The Big Game Hunter as an author or creator. Not acknowledging his work or providing a backlink to www.TheBigGameHunter.us makes you subject to a $1000 penalty which you proactively agree to pay. Please contact us to negotiate the use of our content as training data.
